Project: 旺旺
Year: 2015
Category: Branding
Year: 2015
Category: Branding
旺旺是我们儿时最熟悉且最可爱的品牌之一,这次我把大眼睛旺旺重塑,让它有了更多活泼的肢体语言,重新塑造视觉形象进入大家的眼帘
Wang Wang is one of the most familiar and beloved brands from our childhood. In this project, I reimagined the iconic "big-eyed boy," giving him more dynamic and lively body language. By reshaping his visual identity, I aimed to bring this classic character back into the spotlight with a fresh, modern energy.
Wang Wang is one of the most familiar and beloved brands from our childhood. In this project, I reimagined the iconic "big-eyed boy," giving him more dynamic and lively body language. By reshaping his visual identity, I aimed to bring this classic character back into the spotlight with a fresh, modern energy.